Everything for a dog that isn't food. Beds, coats, collars and leads, crates and carriers, toys, bowls and feeders, and the grooming and household bits. The sections below will get you there faster than the filters.
Where to start
Dog beds and coats. Collars, leads and harnesses. Crates and carriers. Toys, bowls and feeders, and grooming and home.
KONG colours mean something
KONG is the biggest toy brand here and the colour of the rubber tells you the strength, not the style. Get this wrong and you either buy something your dog destroys in an afternoon or something too hard for their teeth.
- Pink or light blue — puppies up to about nine months. Softest rubber, made for teething
- Red, the Classic — the standard adult one. Start here if you're unsure
- Purple, Senior — softer again, for older teeth and jaws
- Black, Extreme — the toughest. For dogs that have already destroyed a red one
- Orange, Aqua — floats, so it's the one for water
Buy the red first. Only move to black if your dog gets through it, because the harder rubber is less rewarding to chew and some dogs lose interest.
Measure, don't guess
Sizing by breed is the commonest mistake, because two dogs of the same breed can be two sizes apart.
Collar: measure round the neck where the collar sits and add enough room for two fingers underneath.
Harness: the number that matters is the girth, measured round the chest just behind the front legs. Neck size alone won't tell you.
Crate: your dog should be able to stand without ducking, turn round without touching the sides, and lie out flat. Bigger than that isn't a problem. Smaller is.
What lasts and what doesn't
No dog toy is indestructible, whatever the packaging says, and a determined chewer will get through most things eventually.
The thing that decides how long a toy lasts is chew style rather than dog size. A gentle Labrador will keep a plush toy for months. A terrier that shakes and shreds will have the stuffing out of it before teatime, and no amount of paying more will change that.
So watch what your dog actually does with a toy before spending. A cheap one that survives is better value than a dear one that doesn't, and nothing here costs enough to be worth agonising over.
One safety point worth more than any of that: throw away a toy once it starts coming apart. Swallowed squeakers and torn-off limbs cause blockages, and that's a surgery bill rather than a replacement toy.
What most people buy here
A red KONG Classic and something to stuff it with. It's the most useful thing in this section, it occupies a dog properly rather than just entertaining them for five minutes, and it outlasts almost everything else on the page.
After that, a harness if your dog pulls, and a crate if you've a puppy. Both are worth measuring for properly rather than ordering and hoping.